I was recently reading about an academic study into social media that concluded what might seem to be rather […]
How do we build trust?
I am indebted this week to Seth Godin for inspiring my blog with his own blog last week on […]
Are you sitting on a goldmine?
It’s such a privilege to work with some of Worcestershire finest charities and social enterprise companies through the county’s […]
Why do websites take so long?
I had two meetings with clients yesterday about websites, and a discussion point in both meetings was how much […]
Get close up and personal- why snail mail is better than e-mail
We all know the story of the Hare and the Tortoise, it’s as old as …..well ….. Aesop’s fables. […]
Communication that sells
If you have ever wondered why some communications and communication channels work better than others at generating sales and […]
Jumping on the Bandwagon
A survey carried out last week found that 66% of people wouldn’t be more likely to buy products that […]
Do you know how much Marketing costs?
Apologies if this question offends anyone, but in nearly 6 years of working with small and medium sized businesses, […]
Marketing = Sales
The Grocer magazine ran an article last week highlighting a 9% drop in sales value for Hovis in the […]
Lost for words?
So the decision is made – updating the website, buying an advertising space in the local newspaper, issuing a […]