We all know the story of the Hare and the Tortoise, it’s as old as …..well ….. Aesop’s fables. […]
Month: October 2013
Communication that sells
If you have ever wondered why some communications and communication channels work better than others at generating sales and […]
Jumping on the Bandwagon
A survey carried out last week found that 66% of people wouldn’t be more likely to buy products that […]
Do you know how much Marketing costs?
Apologies if this question offends anyone, but in nearly 6 years of working with small and medium sized businesses, […]
Marketing = Sales
The Grocer magazine ran an article last week highlighting a 9% drop in sales value for Hovis in the […]
Lost for words?
So the decision is made – updating the website, buying an advertising space in the local newspaper, issuing a […]
Who owns your marketing materials?
You do of course…but do you? I keep meeting business owners who when I do a bit of digging […]
“We could have done that ourselves…”
We’ve all heard the story about what consultants do – “they take your watch and tell you the time!” […]
5 thought provoking questions about sales
I have just got back from a fantastic day at the Sandler UK Client Summit near Oxford. Lots of […]
Important, not urgent
In over 25 years of work, I have ‘learned’ about time management on many occasions, but still find myself […]