There are plenty of myths being circulated about GDPR. For an SME director some of this looks incredibly frightening. […]
Marketing
Beware a drop in complaints
Like many businesses, we have an external company who provide our IT support. They are very good, quick to […]
“Do. Or not do. There is no try.”
In the week that “the Last Jedi”, the new Star Wars film is released, I have unashamedly borrowed a […]
Driverless marketing?
“Driverless cars” seems to have been a news story almost every day for the last few months and no […]
How to improve your digital marketing with Google Analytics – Webinar
Are you making the most of Google Analytics? How do you know whether your marketing is working if you […]
“Marketing doesn’t work”
We’re used to hearing from frustrated business owners about marketing. They may say “it’s just a waste of money”, […]
Perseverance pays off
As with many things in life perseverance pays off. In marketing, perseverance is the key to a developing an […]
If a picture paints a thousand words …
… then these photos will save you reading to the end!
On the left is a photo I took with my iPhone. On the right is the same subject photographed by Bjorn Ewers, a professional photographer based in Berlin. I think my photo is OK, but his definitely has more ‘wow’.
Unexpected events
Most businesses will take part in a trade show, expo, convention, exhibition or something similar at some point. I […]
Too much ‘What’
It’s a subject I have blogged about before, but I make no apologies for returning to it. Understanding customers […]