As the Christmas and New Year break marches ever nearer, for many of us in business it signals that […]
Year: 2013
How to make your business a winner
Our Aardvark Marketing Club session this week was about planning – usually a subject guaranteed to put everyone to […]
2014 – The Year of Effective Marketing
That’s my New Year Resolution for Aardvark Marketing Consultants. In 2013 we have piloted a new approach to B2B […]
FSB & Worcester University debate, 14th November, 2013
Gill Hutchinson with fellow panellists Michelle Mills-Porter, Dale Parminter,Chris Boulton and presenter Dr Emma Philpott after the lively FSB […]
Faith, hope and charities
Welcome to the brave new world of the Big Society, in which charities and voluntary groups are asked to […]
What are you aiming to achieve?
In recent weeks I have had a number of conversations in clients meetings and at our Marketing Club about […]
Is the social media bubble about to burst?
I was recently reading about an academic study into social media that concluded what might seem to be rather […]
How do we build trust?
I am indebted this week to Seth Godin for inspiring my blog with his own blog last week on […]
Are you sitting on a goldmine?
It’s such a privilege to work with some of Worcestershire finest charities and social enterprise companies through the county’s […]
Why do websites take so long?
I had two meetings with clients yesterday about websites, and a discussion point in both meetings was how much […]