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Aardvark Marketing > Blog > 2014

Year: 2014

  • 3 reasons to know your customers better

    Posted on June 13, 2014January 23, 2023

    On 11th June, the Guardian published an article on the Small Business page of their website written by James […]

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    • 4 tips for emerging entrepreneurs – and the rest of us

      Posted on June 13, 2014January 23, 2023

      I was lucky enough to be present at the BQ Emerging Entrepreneur dinner at Birmingham University on Wednesday evening. […]

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      • “They just don’t get it”

        Posted on May 13, 2014January 23, 2023

        It’s a comment I’ve heard more than a few times from business owners and sales directors. Usually they are […]

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        • Just how famous do you want to be?

          Posted on May 13, 2014January 23, 2023

          Sellotape, Hoover, Frisbee, Coke … It’s tempting to think or even say “We want to be the Sellotape of […]

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          • Which 50% is working? – variations on a quotation

            Posted on April 13, 2014January 23, 2023

            A business owner I spoke to last week reminded me of the famous quote about marketing “I know 50% […]

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            • How to get your press releases published

              Posted on April 13, 2014January 23, 2023

              What makes a good story? How do I make my business a subject people actually want to read and […]

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              • So much more than just chocolate

                Posted on April 13, 2014January 23, 2023

                So Easter is upon us once again and the shops have been full of chocolate eggs, rabbits and chickens […]

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                • In with the “new” and out with the “classic”

                  Posted on April 13, 2014January 23, 2023

                  It was April the 23rd yesterday; St George’s day when the red and white flag flies on churches and […]

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                  • Improve the performance of your sales team

                    Posted on March 13, 2014January 23, 2023

                    A common gripe I hear from business owners concerns the disappointing performance of their sales team. Meetings to discuss […]

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                    • What money can’t buy – the morals of markets

                      Posted on March 13, 2014January 23, 2023

                      We now live a world where almost everything can be bought and sold for profit and where most of […]

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