I’ve just got back to work after a very pleasant break in Cornwall and felt the need to talk […]
Year: 2011
Die fast, die slow or change strategy?
What’s the difference between strategy and tactics? There are lots of great textbook answers to this question, but I’m […]
The chocolate in the chilli
When I make chilli con carne at home I always put a bit of chocolate in it – the […]
Business Link – good or bad?
As Business Link nears the end of its existence, it was interesting to read an article in the Sunday […]
Poor customer service from British Gas- but are they alone?
You’ve probably seen the news today that British Gas were fined £2.5M for not handling customer complaints properly. It […]
How not to do business
Have you ever started to do business with a company and then changed your mind due to the initial […]
Marketing myths – 1. Marketing is a cost
Many business owners see marketing as a ‘necessary evil’, something that has to be done and is just a […]
Slipping into the downward price spiral
Last week’s Marketing magazine had an interesting article about the “cut-throat world of contact lenses”. Apparently Specsavers have repeatedly […]
To network or not to network?
That is the question – it sometimes seems as though you could fill every breakfast lunch and evening with […]